In 2011, Shane Vitaly Foran answered his inner voice. Life was grinding him down. Craving a breather from a busy work and school schedule, he made a pilgrimage to Ubud, a quaint Bali town teeming with craftspeople. He sketched his first piece of jewelry there — a two-finger ring made from black wood. When he returned to Toronto, his skateboarder, tattoo artist and DJ friends clamoured after the spare architectural pieces he brought back, so he decided to merge his business smarts with his newfound artistic outlet.
Fast-forward four years, and everyone is wearing Vitaly. Since graduating from wood, there have been countless new designs that experiment with stainless steel, titanium, tungsten and ceramics. Vitaly takes inspiration from the industrial nature of the manufacturing process itself. The resulting accessories, watches and clothing are contemporary and structural, making use of geometric forms and ultra-clean lines.